L.12.12 Silver Rose, inspired by the iconic Lacoste polo, features a unique metallic pink finish. Its floral woody fragrance unveils a confident femininity.
FROM POLO TO FRAGRANCE
THE FRAGRANCE
The radiant composition of this floral woody Eau de Parfum enhances its signature ingredient: the rose. Fresh and fruity notes of pear and grapefruit at the top contrast with the warmth of cashmeran at the base, revealing a confident femininity.
THE PACK
Embellished with the iconic embroidered crocodile, the L.12.12 Silver Rose bottle features the signature 'petit piqué' cotton texture of the legendary polo, with a unique metallic pink silver finish, paying homage to the steel tennis racket invented by René Lacoste.
THE NAME
The fragrance embodiment of the iconic L.12.12 polo created by René Lacoste.
L stands for Lacoste, 1 for the code of the polo's unique 'petit piqué' fabric, 2 for the short-sleeved polo model, and 12 for the final version of the polo selected by René Lacoste.
Silver Rose refers to the metallic silver finish with pink tones that adornes the bottle and packaging.
THE AD CAMPAIGN
The 'petit piqué' texture of the iconic Lacoste polo is adorned with a metallic finish in a unique play of contrast and light. Always in motion and featuring the 'petit piqué' of the polo along with the brand's famous crocodile, the L.12.12 Silver bottles are then revealed as a natural extension of the signature polo.
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