Dior Forever is the iconic no-transfer foundation by Dior that offers a high-perfection complexion with 24h wear.* Thanks to its formula composed of an 86%* floral skincare base, this fluid foundation provides the skin long-lasting comfort and lets it breathe, while lastingly improving skin quality.
Tested in conditions of heat, sweat and humidity, the Dior Forever foundation offers a natural matte makeup finish with no shine, from morning to night. It evens out the complexion, visibly tightens pores and smooths the skin.
This new-generation foundation is clean,** formulated according to a strict list of ingredients. Enriched with extract of iris, wild pansy, rose and nasturtium, it reveals more beautiful skin day after day.
Floral skincare: minimum percentage of the foundation base that preserves hydration, before colour agents are added.
*24h wear: instrumental test on 20 women.
**For more information visit the Dior page, "Responsible Formulation Charter." Dior Forever foundation is composed of mineral-origin pigments that adjust to the skin's natural colour and ensure true colour for 24h.*
Dior is committed to sustainable beauty: this new-generation, clean** foundation fully complies with the Dior responsible formulation charter by notably excluding the following ingredients from its formula: parabens, aluminium salts, diethyl phthalate, BHA and cyclic silicones.
These carefully selected ingredients guarantee optimal safety and outstanding purity. With responsible packaging, it is entirely recyclable and composed of recycled materials.
A concentration of floral skincare is revealed at the heart of this foundation: wild pansy for hydration, nasturtium for boosting radiance, rose for refining texture and iris for its protective properties. These floral extracts improve the quality of the skin and maintain its hydration, for visibly more beautiful skin day after day.
*Instrumental test on 20 women.
**Clean: strict in the selection of ingredients.
This new-generation foundation fully complies with the Dior responsible formulation charter by ingredients from its formula.
More than 40 shades with colour that remains true for 24 hours,* thanks to a mineral coating of pigments.
100%** of women have found their shade with Dior Forever. No change to the shades: order your usual shade.
*Instrumental test on 20 women.
**First Dior study conducted on 110 women representative of the 110 skin tones referenced by science.
Tips from Peter Philips:
- Start applying the foundation by dabbing onto areas that require correction, then blend by smoothing.
- For totally even coverage over the entire face, you can use a foundation brush. The 24h* wear means no touch-ups are needed during the day.
*Instrumental test on 20 women.
Non-comedogenic.
Tested on sensitive skin.
Helps protect against UVA, UVB and blue light exposure.
