benefit They're Real! Lifting & Lengthening Mascara

Now $25.60 - $46.40
$32.00 - $58.00
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DELIVERED TO YOU in 3-5 working days, $7View Details

COLLECT IN STORE in 3-5 working days, $3View Details


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Lengthening
Volumizing
Curling
Flake-free
Longwearing
Smudge-proof

TELL ME MORE

A longtime bestseller, this award-winning lengthening mascara delivers dramatically longer lashes that last for 36 hours*. Known and loved for its structured brush with the custom-domed detailer tip that can define even the tiniest lashes, this mascara boosts length, lift, and volume beyond belief. Plus, the lightweight, jet-black formula builds easily and won't smudge, flake, or clump. It's a lash look you need to see to believe.

- The original, iconic and award-winning longwearing lengthening mascara
- 36-hour length*
- Smudge-proof, water-resistant, humidity-proof & sweatproof
- Best For: All lash types, including fine, thin, sparse, straight, short, downward-facing lashes, or lashes that need length
- Ophthalmologist-tested and suitable for sensitive eyes & contact lens wearers

Instrumental test on 27 participants

THE GOOD STUFF

- Two-way volume: Use the wand horizontally and vertically to lift AND curl
- Custom domed-tip brush: Reach those corner lashes with ease
- Stays on all day: …and then some...for up to 36 hours

instrumental test on 27 participants

TRIED & TESTED (WHAT IT DOES)

- 93% saw dramatic length*
- 92% said it instantly lengthens lashes in one stroke**
- 95% saw visible lift**

**Self-evaluation by 118 participants after 1 week

HOT TIP

Use the detailer tip on your lower lashes to separate & define even the tiniest lashes.

GET IT ON

1. Hold the wand horizontally.
2. Wiggle wand side to side & from base to tips of lashes.
3. Turn the wand vertically.
4. Stroke upward to curl and separate.
  • Comes in full size and mini
  • 94% saw dramatic length & volume*
  • 94% saw visible lift*
  • 100% saw long-wearing results*
  • *Results observed in a consumer panel survey
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Small items purchased online can be returned to any of our physical stores, or you can use the returns sticker included with your order to return it by post free of charge. For large items please call us on 0800 327 637.


If the item is faulty or damaged we will meet our obligations under the Consumer Guarantees Act. If you are returning the item because you've changed your mind and the item is in its original condition, then we will exchange the item (physical stores only) or give you a gift card. We do not allow returns for beds, furniture, whiteware and electronics unless the goods are faulty.

Read our full return policy here

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