Beauty of Joseon Ginseng Moist Sun Serum Sunscreen, SPF50+

WHAT IT IS
Everyday exposure to UV rays can harm our skin,
leading to reduced elasticity and premature aging. It's vital to use
sunscreen for daily protection against these effects. Yet, many avoid
sunscreen due to its typically oily texture, white cast, and
inconvenience of inclusion in their skincare regimen.


In response to this, Beauty of Joseon aimed to create a
product offering both effective sun protection and skincare
benefits without the typical sunscreen drawbacks. We chose ginseng, a
key ingredient in BOJ and Hanbang formulations, backed by countless
studies highlighting its effectiveness. Ginseng extract, rich in
saponin, provides anti-aging effects, helps improve wrinkles, and
nourishes the skin.

This unique, surfactant-free
capsule serum formula absorbs seamlessly into the skin, offering a
refreshing feel and total protection from UV rays.
Moist and
light daily sun care: The moisturizing serum formula provides a moist
and fresh finish. It also does not cause makeup smudging, as there is no
white cast or stickiness. The texture lightly absorbs into the skin and
provides gentle UV protection effect without stressing the skin.

CLEAR-FENCE capsule formula: The UV-blocking filter and
capsulated active ingredients are naturally blended with the
surfactant-free serum and absorbed into the skin evenly. It does not
only blocks UV rays but also provides moisture and nourishment to help
create healthier skin.

KEY INGREDIENTS

Ginseng extract 30%: According to Donguibogam, a Korean herbal medicine
book, ginseng was used as an important oriental medicine and recorded as
'Shincho,' meaning herb from the gods. Hwang Jini, known as the most
beautiful woman in the Joseon Dynasty, used a ginseng decoction as bath
water.
The rich saponin in ginseng helps quickly supply
moisture to the skin and maintains it deep inside the skin for a long
time to help create healthy skin.
In particular, ginseng
berries and red ginseng extracts mixed with ginseng extract have higher
saponin content than general ginseng root, making them more effective
for anti-aging and wrinkle improvement.
Niacinamide 2%:
Niacinamide is a water-soluble vitamin B-complex group that is effective
in improving pigmentation. It helps maintain skin oil-moisture balance
to improve skin texture and brighten the complexion.


HOW TO USE
Pump a generous amount and apply to areas of
exposed skin.
Reapply every 2-3 hours.
*Due to the
nature of the formula, makeup may be removed if reapplying an excessive
amount over makeup.

• Broad Spectrum SPF50+ protection
• For external use only. Avoid contact with eyes.
• We highly recommend conducting a skin patch test before applying directly to the face.
• Discontinue use if rash, redness, or itching occurs.
• Store in a cool and dry place.
• Keep out of reach of children
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