Noticing fine lines, loss of firmness or uneven texture? Discover targeted skincare designed to smooth, firm and support a more youthful-looking complexion.
As skin changes over time, an anti age skin care routine can help support its natural resilience and appearance. Farmers stocks a wide range of anti ageing skincare, including serums, moisturisers and eye creams formulated with ingredients like retinol, peptides, vitamin C and hyaluronic acid. An anti ageing serum is often a good place to start, as it delivers concentrated ingredients that can help support skin firmness and hydration when used consistently.
Alongside your regular moisturiser, a good serum can slot into either your morning or evening routine, depending on the formula. Sun protection also plays an important role in any anti ageing routine, so pairing your skincare with a daily SPF is worth considering, especially given New Zealand's strong UV levels. Whether you're just starting to explore anti ageing skincare or looking to update your routine, our range has options across a variety of price points and skin needs.
An anti ageing serum can be a simple way to target specific concerns like fine lines, uneven tone or loss of firmness, and Farmers carries a good selection to choose from. Look for a serum for anti ageing that contains ingredients suited to your main concern, such as retinol for texture and fine lines, vitamin C for brightness, or peptides to support skin firmness. Serums are typically applied after cleansing and before moisturiser, allowing the concentrated formula to absorb well. Because some active ingredients can be strong, it's worth introducing a new anti ageing serum gradually and always following up with sunscreen during the day. Our range includes options for different skin types and sensitivities, so there's something to suit most routines. Have a browse online or in-store to find an anti ageing serum that fits your skin goals.
What does an anti ageing serum actually do?
An anti ageing serum delivers a concentrated dose of active ingredients, such as retinol, peptides or vitamin C, which may help support skin firmness, tone and texture with regular use.
What order should I apply skincare products?
There's no strict age to start, but many people begin introducing gentle anti ageing products, like antioxidant serums and SPF, in their late twenties or early thirties.
Can anti ageing serums be used with other active ingredients?
Some active ingredients work well together, while others can be too strong when combined, so it's best to introduce new actives one at a time and watch how your skin responds.
Is sunscreen part of an anti ageing routine?
Yes, daily sunscreen is considered one of the most important steps in any anti ageing routine, as it can help protect skin from UV related damage.
