Founded in London in 1834, Rimmel has kept its finger on the pulse of this most eclectic of capitals, and taken inspiration from the city’s unique street style. Beauty made in London is witty, edgy and streetwise. It’s about setting trends, not following them. It’s about experimentation and self-expression. In a word, it’s about having fun. And Rimmel’s affordable range of colourful, contemporary, high-quality products is designed to enable real women to do just that. Rimmel London has something for everyone and every occasion.
Live the London Look.