Founded in 1863, the history of Bourjois is a narrative of beauty and the desire to enhance the beauty regime of women through the decades, and also promote the beauty of France and its capital, Paris. Bourjois tells the story of an evolving society, accompanying and enchanting generations of women. For over 150 years the colour, joy, complicité, and authenticity of a unique beauty expertise remain at the heart of a brand that knows and loves women.
The famous Pastel Blushes were created in 1912. These fun and chic little pots full of French joie de vivre, are the symbol of Bourjois. The manufacturing process was revolutionary: a mixture of powder and water, was shaped and placed in round moulds, dried and then, polished by hand before being put into little round pots of printed cardboard. There were a variety of shades and packaging, adapted to individual personalities, desires, styles and fashion preferences. A cult product: 6 million pots are now sold every year around the globe…
Available in over 100 countries around the world, Bourjois is one of the oldest cosmetics brands available in the world. The Bourjois collections of today continue to assist women with the latest makeup techniques. Bourjois has a colour palette of more than 250 shades and creates over 100 new and ingenious products globally every year.
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